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Testbank for Popular Culture: Introductory Perspectives (3rd Edition) by Marcel Danesi

By: Danesi
ISBN-10: 1442242175
/ ISBN-13: 9781442242173

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Format: Downloadable ZIP Fille
Authors: Danesi
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Description

Table of content:

Preface
1 What Is Pop Culture?
Defining Pop Culture
Origins and Spread
Pop Culture, Material Culture, and Technology
Features of Pop Culture
Studying Pop Culture
2 Explaining Pop Culture
Communications Models
Critical Theories
Psychological and Sociological Theories
Semiotic Approaches
Transgression Theories
3 The Business of Pop Culture
The Market for Pop Culture
The Pop Culture Industry
Fad Culture
Celebrity Culture
A Model
4 Popular Print Culture
Books
Newspapers
Magazines
Comics
5 Radio Culture
Radio Broadcasting
Radio Genres
The Radio Stage
The Importance of Radio in Pop Culture History
6 Pop Music
The Advent of Pop Music
Social Change
Dissent
Pop Music in the Internet Age
7 Cinema and Video
Motion Pictures
Postmodernism
The Blockbuster
Video Culture
Cinema in the Internet Age
8 Television
Television Broadcasting
The Comedic and the Real
Television as a Social Text
Effects
TV in the Internet Age
9 Advertising and Branding
Advertising
Ad Culture
Branding
Advertising in the Internet Age
10 Pop Language
What Is Pop Language
Slang
Spelling Style
Textspeak
11 Online Pop Culture
Back to McLuhan
The Online Stage
Social Media Memes
YouTube
12 Forever Pop
The Show Must Go On
Pop Culture Spread
Pop Culture in the Global Village
Will Pop Culture Survive?
Exercises and Discussion
Glossary
References and Further Reading
Online Resources
Index


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