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Testbank for Popular Culture: Introductory Perspectives (3rd Edition) by Marcel Danesi

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  • ISBN-10:  1442242175 / ISBN-13:  9781442242173
  • Ebook Details

    • Format: Downloadable ZIP Fille
    • Resource Type : Testbank
    • Publication: 2015
    • Authors: Danesi
    • Delivery: Instant Download

    $70.00 $50.00

    SKU: b6342fdcd5ff Category:

    Table of content:

    Preface
    1 What Is Pop Culture?
    Defining Pop Culture
    Origins and Spread
    Pop Culture, Material Culture, and Technology
    Features of Pop Culture
    Studying Pop Culture
    2 Explaining Pop Culture
    Communications Models
    Critical Theories
    Psychological and Sociological Theories
    Semiotic Approaches
    Transgression Theories
    3 The Business of Pop Culture
    The Market for Pop Culture
    The Pop Culture Industry
    Fad Culture
    Celebrity Culture
    A Model
    4 Popular Print Culture
    Books
    Newspapers
    Magazines
    Comics
    5 Radio Culture
    Radio Broadcasting
    Radio Genres
    The Radio Stage
    The Importance of Radio in Pop Culture History
    6 Pop Music
    The Advent of Pop Music
    Social Change
    Dissent
    Pop Music in the Internet Age
    7 Cinema and Video
    Motion Pictures
    Postmodernism
    The Blockbuster
    Video Culture
    Cinema in the Internet Age
    8 Television
    Television Broadcasting
    The Comedic and the Real
    Television as a Social Text
    Effects
    TV in the Internet Age
    9 Advertising and Branding
    Advertising
    Ad Culture
    Branding
    Advertising in the Internet Age
    10 Pop Language
    What Is Pop Language
    Slang
    Spelling Style
    Textspeak
    11 Online Pop Culture
    Back to McLuhan
    The Online Stage
    Social Media Memes
    YouTube
    12 Forever Pop
    The Show Must Go On
    Pop Culture Spread
    Pop Culture in the Global Village
    Will Pop Culture Survive?
    Exercises and Discussion
    Glossary
    References and Further Reading
    Online Resources
    Index

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