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Testbank for Ongoing Crisis Communication: Planning, Managing, and Responding (4th Edition) by W. Timothy Coombs

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  • ISBN-10:  1452261369 / ISBN-13:  9781452261362
  • Ebook Details

    • Format: Downloadable ZIP Fille
    • Resource Type : Testbank
    • Publication: 2014
    • Authors: W. Timothy Coombs
    • Delivery: Instant Download

    $60.00 $50.00

    Table of content:

    Preface
    1. A Need for More Crisis Management Knowledge
    2. Effects of the Online World on Crisis Communication and Crisis Management
    3. Proactive Management Functions and Crisis Management
    4. The Crisis Prevention Process
    5. Crisis Preparation: Part I
    6. Crisis Preparation: Part II
    7. Crisis Recognition
    8. Crisis Response
    9. Post-Crisis Concerns
    Epilogue
    Appendix: Possible Case Studies

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