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Testbank for Entrepreneurship: Successfully Launching New Ventures (5th Edition) by R. Duane Ireland

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  • ISBN-10:  133797198 / ISBN-13:  9780133797190
  • Ebook Details

    • Format: Downloadable ZIP Fille
    • Resource Type : Testbank
    • Publication: 2015
    • Authors: R. Duane Ireland , Bruce R. Barringer
    • Delivery: Instant Download

    $70.00 $50.00

    SKU: ce0cd4c59f4a Categories: , , ,

    Table of content:

    PART 1 Decision to Become an Entrepreneur
    1. Introduction to Entrepreneurship

    PART 2 Developing Successful Business Ideas 3. Feasibility Analysis
    4. Developing an Effective Business Model
    5. Industry and Competitor Analysis
    6. Writing a Business Plan

    PART 3 Moving from an Idea to an Entrepreneurial Firm
    7. Preparing the Proper Ethical and Legal Foundation
    8. Assessing a New Venture’s Financial Strength and Viability
    9. Building a New-Venture Team
    10. Getting Financing or Funding

    PART 4 Managing and Growing an Entrepreneurial Firm
    11. Unique Marketing Issues
    12. The Importance of Intellectual Property
    13. Preparing for and Evaluating the Challenges of Growth
    14. Strategies for Firm Growth
    15. Franchising
    Glossary
    Name Index
    Company Index
    Subject Index

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